The Fox and Duck pub in Therfield has been named in the UK top three for use of social media to promote its business and events.

Royston Crow: The Fox and Duck in TherfieldThe Fox and Duck in Therfield (Image: Strand PR)

Two years ago the pub won the title of Digital Pub of the Year at the Greene King Night of Excellence awards, and now hopes to secure the crown for a second time.

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Landlord Ivan Titmuss said: "Our posts seem to resonate with our customers and the wider community.

"We like to make them fun and engaging and I’m never afraid to dress up and do something silly if it helps promote our events."

Ahead of the awards in April, a mystery shopper will visit the pub to help the judges make their final decision.